Amid lots of interest from foreign visitors Jay Conroy made a fleeting visit to London’s Trafalgar Square to launch the Jeff Banks Pink Pants.
This is a Jeff Banks initiative which is all part of the Debenhams Think Pink charity strategy to create a charitable income for the three major Breast Cancer charities.
The Pink Pants went on sale in Debenhams today for £10, £5 of every pair sold will find its way to the three deserving charities.
To assist the campaign men’s super model Jay Conroy gave his services for nothing as did fashion photographer Eamonn McCabe.
Breast Cancer is a dreadful disease that effects over 12,000 women a year in Great Britain as well as over 4,000 men a year that are diagnosed with the same disease.
The money raised will go to many causes in both research and care and will assist in the fight to overcome this awful disease.